image credit by instagram@tymalmills
Tymal Mills has sparked widespread debate by becoming the first professional cricketer to join OnlyFans. The 32-year-old England fast bowler announced his partnership with the controversial platform in August 2025. Mills insists his content will focus solely on cricket coaching and behind-the-scenes lifestyle material.
Cricket Content Only, Mills Insists
Tymal Mills moved quickly to address misconceptions about his OnlyFans venture. The Sussex T20 captain emphasised that his channel would contain no adult material whatsoever. He told City AM that subscribers can expect cricket coaching, training insights, and match analysis.
The left-arm paceman described OnlyFans as “perfectly built” for athlete content creation. Mills explained that traditional interviews often feel “manicured and generic” compared to his planned honest approach. His content will include one-on-one coaching sessions, fitness routines, and candid match-day experiences.
The partnership allows Mills to retain 80 per cent of earnings from subscriber payments. He promised to price content fairly, stating he’s “not trying to get rich” from the venture. The subscription model offers free basic access with premium content behind paywalls.
Platform’s Sporting Expansion Strategy
Tymal Mills joins other athletes including tennis star Nick Kyrgios on the content creator platform. OnlyFans has actively pursued sports personalities as part of their expansion beyond adult entertainment. The company targets individual athletes before moving into team sports partnerships.
The timing coincides with The Hundred tournament, where Mills will display the OnlyFans logo on his cricket bat. This represents the platform’s first major cricket sponsorship deal. The visible branding aims to normalise OnlyFans’ sporting content offerings.
Sports marketing agency Swoop brokered the partnership between Mills and OnlyFans. The deal provides him creative freedom as cricket’s first platform participant. He described having a “blank canvas” to develop content that resonates with cricket fans.
Sussex Captain’s Media Ambitions
Tymal Mills studied sports journalism at the University of East London before pursuing cricket professionally. He regularly contributes to BBC, Sky Sports, and TalkSPORT cricket coverage. The OnlyFans venture represents another step in his media career development.
The World Cup winner sees content creation as valuable practice for post-cricket broadcasting work. Mills told The Athletic that OnlyFans offers “good practice in front of camera, talking, presenting”. He views the platform as preparation for eventual retirement from playing.
His journalism background influences his analytical approach to cricket content. Mills plans to share tactical insights that mainstream interviews typically avoid. The format allows deeper exploration of bowling strategies and match situations.
Career Shaped by Injury Challenges
Tymal Mills was diagnosed with a congenital back condition in 2015 that ended his red-ball career. His spinal cord sits unusually close to vertebrae, making frequent fast bowling dangerous. The condition forced him to become a T20 specialist exclusively.
The injury limitations shaped his current media focus and business ventures. Mills recognises that his playing career has natural constraints due to his condition. He actively develops alternative income streams and professional skills accordingly.
Personal tragedy also influenced his career perspective when his two-year-old daughter suffered a stroke. Mills withdrew from Australia’s Big Bash League to support his family. The experience reinforced his commitment to maximising current opportunities whilst prioritising family wellbeing.
T20 World Cup Glory and International Career
Tymal Mills achieved cricket’s highest honour by winning the 2022 T20 World Cup with England. The triumph vindicated his specialist short-format approach following years of injury struggles. He contributed crucial wickets during England’s tournament victory.
His international career includes 16 T20 appearances yielding 14 wickets at 33.85 average. Mills acknowledges that England selection “might have sailed” due to his extended injury periods. However, he remains available for international duty whilst focusing on franchise cricket.
The World Cup success elevated his profile significantly within T20 cricket circles. Mills leveraged this recognition to secure lucrative IPL contracts with Royal Challengers Bangalore and Mumbai Indians. His death-overs bowling expertise commands premium salaries across global leagues.
Sussex Leadership and Testimonial Year
Tymal Mills captains Sussex’s T20 team and holds their all-time wicket-taking record in the format. The club awarded him a testimonial year in 2025, recognising his decade of service. He led Sussex to Finals Day during his maiden captaincy season in 2024.
The testimonial year celebrates both his on-field contributions and community engagement. Tymal Mills regularly supports club initiatives beyond pure cricket performance. Sussex praised his willingness to assist promotional activities and youth development programmes.
His leadership style emphasises tactical awareness and player development. Mills draws upon his extensive franchise experience to guide younger players. The captaincy role provides valuable experience for potential coaching positions post-retirement.
Fan Reaction and Industry Response
Tymal Mills’ OnlyFans announcement generated mixed reactions across cricket communities. Some supporters praised his innovative approach to fan engagement and content creation. Others expressed concern about cricket’s association with a platform known for adult material.
Social media responses ranged from curiosity about his content to criticism of the partnership choice. Mills anticipated negative reactions but believes explanation changes perspectives quickly. He emphasises that clear communication about content type addresses most concerns.
Cricket industry figures have largely remained silent about the partnership. No official statements emerged from England and Wales Cricket Board or Sussex Cricket. Mills proceeded without explicit approval but faced no apparent institutional opposition.
Financial Motivation and Pricing Strategy
Tymal Mills stressed that financial gain isn’t his primary motivation for joining OnlyFans. He described the revenue potential as valuable but not the driving factor. The 80 per cent creator share provides attractive earning opportunities compared to traditional sponsorship deals.
His pricing strategy prioritises accessibility over maximum profit margins. Mills wants to offer genuine value rather than exploit fan loyalty. The free subscription model with affordable premium content reflects this philosophy.
The partnership provides income diversification during his playing career’s latter stages. Tymal Mills recognises that T20 careers can end suddenly due to injury or form loss. Multiple revenue streams offer financial security for his family’s future.
Challenging OnlyFans Stereotypes
Tymal Mills aims to demonstrate OnlyFans’ potential beyond adult content creation. He argues that the platform’s direct creator-to-consumer model suits sporting personalities perfectly. The subscription format allows intimate fan engagement impossible through traditional social media.
His venture could encourage other athletes to explore similar partnerships. Mills acknowledged his pioneering role might inspire cricket colleagues to join the platform. Success could establish OnlyFans as a legitimate sporting content destination.
The cricket community’s response will influence how other sports approach OnlyFans partnerships. Mills bears responsibility for proving that professional athletes can use the platform appropriately. His content quality and professionalism will determine future opportunities for sporting figures.
The Hundred Tournament Integration
Tymal Mills will showcase OnlyFans branding during The Hundred tournament with Southern Brave. The bat logo represents cricket’s first major OnlyFans sponsorship visibility. The placement aims to normalise the platform within mainstream sporting contexts.
Southern Brave supporters can access exclusive content about Mills’ tournament preparation and performance analysis. He plans to share honest assessments of matches, including personal struggles and tactical insights. The behind-the-scenes access offers unprecedented player perspectives.
The tournament provides a high-profile testing ground for his OnlyFans content strategy. Mills will gauge fan engagement levels and content preferences during The Hundred. Successful integration could lead to expanded partnerships across cricket.
Long-term Career Planning
Tymal Mills views OnlyFans as part of broader post-cricket career preparation. His media experience, business ventures, and content creation skills position him for broadcasting roles. The platform provides additional income whilst developing presentation abilities.
He co-founded Pace Journal and Shots Journal, demonstrating entrepreneurial interests beyond cricket. Mills actively builds a portfolio of business ventures and professional skills. The OnlyFans partnership complements rather than replaces other career development activities.
His approach reflects modern athlete career management, where players actively prepare for post-sport transitions. Mills uses his remaining playing years to establish alternative income streams and professional identities. The strategy provides security for his family whilst maintaining cricket focus.
Cricket Community’s Future Response
Tymal Mills’ OnlyFans experiment will influence how cricket approaches digital content and fan engagement. Success could encourage governing bodies to explore similar partnerships for official content. Failure might reinforce conservative approaches to platform associations.
Younger cricketers will monitor his experience closely when considering their own digital strategies. Mills acknowledged his responsibility as cricket’s OnlyFans pioneer. His professionalism and content quality will shape perceptions about athlete participation on the platform.
The cricket establishment’s tolerance for such partnerships remains untested. Mills proceeded independently without seeking official approval from cricket authorities. His success or controversy could influence future guidance about player commercial activities.
Tymal Mills continues pushing boundaries throughout his cricket career, from becoming a T20 specialist due to injury to now pioneering athlete use of OnlyFans. His willingness to challenge conventions while maintaining professional standards makes him one of cricket’s most intriguing personalities.
Read More: Euro Hero Omari Hutchinson Rejects £35m Forest Bid
About the Author
